채용정보 > 마케팅
  • 유명 FMCG사 Trade Marketer (대리 -과장 초)
  • 채용정보
    기업구분
    외국계(외국 법인기업)
    고용형태
    정규직
    최종학력
    대학졸업(4년)
    모집기간
    채용시까지
    모집요강
    모집인원
    1 명
    경력
    4년 이상자
    급여조건
    업계 상위
    상세요강
     Job Description


    To ensure effective and efficient implement of company visibility and promotion activities
    The incumbent will be responsible for the activities related to In-store activation such as: Managing promoters ensuring proper training on brand strategy and tight activity tracking with a clear activation monitoring at Channel & Store level. Merchandisers’ activity coordination and monitoring to improve the performance.
    Providing comprehensive activation’s performance analysis.


    In-Store Activations
    Define the channel strategy and planning trade marketing initiatives based on the sales & marketing strategy
    Develop structured activation formats cooperating with Marketing and Channel Development team aiming at reinforcing overall customer experience at store level for all brands/channels
    Responsible for comprehensive analytical activation performance analysis aimed at identifying key strengths and improvement area to focus on.
    Define and implements tool to support strategic development of the retail mix : space, promotion, POS material, planogram (Shelf, off shelf, check out, display)


    Promoters & Merchandisers Management
    Responsibility for ensuring effective usage of promoters via strong education and activity mapping by promoter/store.
    Develops a promoter scorecard to ensure the service is up to required standard
    Tracks daily activities via physical store checks and other tools to ensure flawless execution during key seasons.
    Manages the Merchandisers activity in full alignment with channel development team (channels/stores/etc)
    Ensure daily tracking of Merchandising activity and provides related tracking to the Business Insights manager and Channel development Manager
    Supporting the head of Trade markeint to defines full year budget for POSM activities and manages purchasing within the assigned budget and in full compliance with company

    Trade marketing activity
    Support to Head of trade activation to analyze and improve the trade marketing spending efficiency and control spending within budget in compliance with company
    Consolidate and analyze the promotion results of key campaign (Sell-in, Sell-out, Distribution, ROI, Promotion effectiveness, etc.) and share result with stakeholders

    Job Requirements

    • Previous experience working as a trade marketing manager ideally within a related category
    • Strong analytical abilities & strong interpersonal skills
    • Self-starter & proactive mindset and capability to organize activities in clear process and frameworks.
    • Language: Fluent in English & Korean (Should be able to communicate in English fluently)
    • Program Skill: High level of Skill in MS Excel and PowerPoint 
    근무환경
    복리후생
    4대 보험, 식대, 교통비, 퇴직금 등
    근무지역
    강남
    접수방법
    접수기간
    채용시까지
    접수방법
    email
    담당자
    담당자명
    연혜민 차장
    담당연락처
    02-2051-0889
    이메일
    helena@everintelconsulting.com
    홈페이지
    http://everintelconsulting.com
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