채용정보 > 전체보기
  • 우량 Consumer사 Brand Marketer (대리 말- 과장)
  • 채용정보
    기업구분
    외국계(외국 법인기업)
    고용형태
    정규직
    최종학력
    대학졸업(4년)
    모집기간
    2018-08-01 ~ 2018-09-08
    모집요강
    모집인원
    1 명
    경력
    5년 이상자
    급여조건
    업계 최상
    상세요강
     Job Description

    Brand and Communication Strategy
    • Localize the standard cluster communication framework with local consumer insights.
    • Ensure outstanding implementation by guiding local agency teams in deployment of activities and toolkits developed by regional BMs in market.
    • Provide inputs to localize product claims on packaging artwork

    Brand Management and A&CP Budget
    • Collect and analyze segment, consumer and brand data to support creation and development of local market brand marketing plan and activity calendar
    • Analyze and review brand performance recommending revisions to local brand plans as required
    • Manage A&CP budget and resources effectively to deliver marketing/activity calendar
    • Connect with local cross functional teams to support creation of an integrated business plan that ensures delivery of key brand initiatives in market
    • Undertake post activity evaluation

    Creative Content Production and Media
    • Own local R+CP process to work with both brand and media agency
    • Develop local media strategy and plan, including digital media, leading a continual effort to maximize reach and increase ROI on media spend

    Consumer Event
    • Plan and execute local consumer event, e.g. local sampling activity.
    In-Store
    • Liaise with Trade Marketing and local sales team to ensure effective execution of brand initiatives in-store.
    • Localize KV for major marketing initiatives for SDL to adapt and deploy in-store

    Research
    • Key contact for on-going Nielsen market tracking
    • Plan and execute market consumer researches as required
     

    Job Requirements

    Professional Qualification & Work Experiences
     At least 5+ years of working experiences in marketing related field
     +2 years of Brand Manager role is a must
     FMCG preferred

    • Knowledge/Skills
     Agency management skill (advertising/ media/ digital/ research)
     Communication / presentation skill
     Fluent in English communication(Written & Oral)
     Data Analysis
     Develop communication that works
     Plan media that matters 
    근무환경
    복리후생
    4대보험, 퇴직금, 퇴직연금, 자기 계발비, 의료 실비 등
    근무지역
    서울
    접수방법
    접수기간
    2018-08-02 ~ 2018-09-08
    접수방법
    이메일
    담당자
    담당자명
    연혜민 차장
    담당연락처
    02-2051-0889
    이메일
    helena@everintelconsulting.com
    홈페이지
    http://everintelconsulting.com
    목록