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Conduct market analysis through pharmaceutical research reports, news articles, internal market data, to figure strategic business direction over market tendency
Conduct quantitative/qualitative market research and statistical analysis to build strategic marketing initiatives to develop enterprise-wide customer loyalty programs.
Define overall CRM strategies, including offering plans, customer segmentation, prioritization of marketing programs, and routes to market to meet the revenue goals
Prepare and deliver presentations to the manangement of Key Account on overall strategies on a quarterly basis
Conduct strategic analysis to customize campaign development and execution plans for active/attrition/returning customer segments across all product portfolios.
Conducted extensive DB system analysis to improve existing customer DB processing and management systems in order to build enterprise-wide CRM/CVM focused DB systems
Participate in foreign benchmarking/case studies on CRM and marketing strategies
40% of duties will be assinged to Key Account managent (Eg, offering proposal, periodical presentation (quarterly and yearly) |
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+4 years of marketing or sales planning or Key Acccount Sales in pharmauceutical industry
Knowledge on CRM and Data based management
Pharmacist License (유명 해외대학 또는 석사 자격증의 경우 예외)
Fluent in English |
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